Holistic Medicine Rooted in Science. Dedicated to Your Health in Manhattan.

Welcome to Simplicity Health Associates, a premier West Village integrative practice led by Dr. Ivy Branin, ND. We identify and treat the underlying causes of chronic hormonal imbalances, fertility challenges, and complex gut conditions through evidence-based naturopathic care.

Located in Manhattan’s West Village: 230 West 13th Street, Suite 1B, New York, NY 10011 | (646) 470-8458

Book an Initial Consultation

*Primary Medical Intake

Book A Free 15-Min Roadmap Call

*With Dr. Pauline Hoang

Meet Our Naturopathic Doctors

Clinical Leadership & Credentials

Dr. Ivy Branin ND Bastyr Graduate Naturopathic Doctor NYC

Dr. Ivy Branin, ND

Founder & Lead Naturopathic Doctor

  • Education: Doctor of Naturopathic Medicine, Bastyr University (4-Year Accredited Doctorate).

  • Background: B.S. in Biochemical Engineering (Precision, Science-Backed Care).

  • Affiliations: Active Member, AANP & NYANP.

Book with Dr. Ivy
Book with Dr. Ivy
Dr. Pauline Hoang ND NUNM Graduate Naturopathic Doctor NYC

Dr. Pauline Hoang, ND

Associate Naturopathic Doctor & Intake Lead

  • Education: Doctor of Naturopathic Medicine, NUNM; B.S. in Biological Sciences.

  • Approach: Integrative evidence-based science & traditional Chinese medicine practices.

  • Focus Areas: Women’s Health, Gut Health (SIBO/IBS), & Pediatric Wellness.

Book with Dr. Pauline
Book with Dr. Pauline

YOU DESERVE MORE THAN A SEARCH ENGINE RESULT

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YOU DESERVE MORE THAN A SEARCH ENGINE RESULT •

Comprehensive Naturopathic Care Built Around Your Body’s Intelligence

Integrative fertility doctor in Manhattan specializing in natural preconception care and egg quality protocols.

Natural Fertility Optimization & Preconception Support

Navigating fertility challenges requires looking beyond generalized lab work. We specialize in optimizing egg quality, balancing reproductive hormones, supporting natural conception after 40, and providing integrative co-management alongside IVF/IUI protocols.

Explore Fertility Protocols
Functional hormone testing and PCOS naturopathic consultation in NYC.

Functional Hormone Testing & Menstrual Wellness

From PCOS management and thyroid dysfunction to perimenopause symptom relief, we utilize comprehensive diagnostic testing (DUTCH, advanced functional blood work) to restore natural hormonal cadence.

Learn About Hormone Testing

Root-Cause Relief for SIBO, Bloating, and Chronic Inflammation

Digestion is the epicenter of systemic health. Guided by Dr. Pauline Hoang, ND, our integrative gut protocols target SIBO, IBS, leaky gut, and food intolerances through comprehensive stool testing, targeted botanical antimicrobials, and personalized nutrition.

Discover Gut Health Solutions

Empowering Your Health Through Education & Community

A woman with long reddish hair wearing a white shirt holding a pregnancy test.
A woman with long reddish hair wearing a white shirt holding a pregnancy test.

Fertility in Your 40s: The Complete Online Program

Designed by Dr. Ivy Branin, ND, this self-paced digital course breaks down proven clinical strategies to optimize reproductive longevity, support cellular health, and maximize egg quality.

EXPLORE THE COURSE

Weekly YouTube Live Broadcasts

Tune in to Dr. Ivy's regular YouTube Live streams where she unpacks complex naturopathic topics, answers audience Q&As, and discusses natural strategies for hormonal and reproductive health.

Watch Past Broadcasts & Subscribe

  • “I worked with Dr Ivy. She helped me tremendously on my journey to motherhood. I have PCOS and I had unstable cycles. She helped me with multiple symptoms including PMS , fatigue , anxiety, insomnia and mostly important my cycles became very regulated. I also enjoyed working with Dr Ivy as a person. She is very attentive to your needs and desires, she listens and works with you. She is caring and kind.
    I would highly recommend!”

    Etsy C. — PCOS & Natural Fertility Patient

  • “Pauline is an incredible practitioner, she is kind, caring, knowledgeable, and passionate about her work. I have been seeing her for nearly 2 years to address insomnia, reproductive health, stress/anxiety, and overall wellness, and I truly feel that she's changed my life for the better… She is attuned to any changes I address and will consult research to inform her care. You are in good hands with Dr. Hoang and will learn so much!”

    Kay D. — Reproductive Health & Sleep Support Patient

  • “Dr. Ivy Branin is fantastic! Her treatment plans have been helping me for many years, and have always improved my quality of life. I appreciate Dr. Branin's timely responses to my requests for care and her knowledge of treating my various issues. I'm grateful for her expertise, careing manner, and professionalism! I trust her explicitly and would highly recommend her to anyone seeking naturopathic care.”

    Roberta C. — Long-Term Wellness & Integrative Health Patient

  • “Pauline was wonderful! I felt very cared for and listened-to throughout our sessions and treatment plans, and I really felt that she considered all holistic elements of my life when offering suggestions-even things I never considered before. Not only am I feeling better, I now have a stronger grasp on how to manage my condition, with information I can integrate for the rest of my life. Highly recommend! Thanks, Pauline 🌺”

    Nevline N. — Holistic Health & Lifestyle Patient

  • “Dr. Hoang offers a whole person, holistic approach which has helped relieve my teenagers intense, scratchy acne. She answers all our follow up questions thoughtfully and offers options and solutions. Our meetings never felt rushed, she took time to ask my son questions and figure out root causes to his acne for long term health and wellbeing. Highly recommend Dr. Hoang!”

    Georgia D. — Pediatric & Adolescent Acne Patient

  • “Dr. Ivy completely saved my skin! After 10 years of trying everything under the sun to heal my cystic acne I found myself in Dr. Ivy's office. In just a few months my acne is finally gone and I feel like myself again! Could not recommend enough!!”

    Jules B. — Cystic Acne & Skin Health Patient

  • “Dr. Pauline Hoang is a lifesaver! Attentive to my care, creative and thoughtful, and results-oriented. Cannot recommend her enough!”

    Marc P. — Personalized Integrative Care Patient

  • “Dr. Ivy Branin has had a profound impact on my life. Dr. Branin identified the root cause of my eczema and related symptoms. She developed a custom diet, and a nutritional supplement and treatment program. After six months my eczema fully healed and went away. I am symptom-free and my body and skin are healthier than they have been in years. To say that I am grateful is an understatement. I highly recommend Dr. Branin. Her care, her attention to detail, and her commitment to solving the root cause of health issues are truly extraordinary.”

    Suzanne D. — Eczema & Root-Cause Healing Patient

Read More Testimonals

Frequently Asked Questions

  • In New York State, Naturopathic Doctors are healthcare professionals who have completed a 4-year post-graduate residential doctorate from an accredited naturopathic medical school (such as Bastyr University or NUNM). While NY State law regulates the title "Naturopathic Doctor" (ND) rather than conventional physician status, our practitioners focus on functional testing, clinical nutrition, botanical medicine, and lifestyle counseling to support healing.

  • Dr. Ivy Branin specializes in complex natural fertility, preconception care, and hormone management. Dr. Pauline Hoang focuses on gut restoration (SIBO/IBS), holistic skin and acne treatment, pediatric wellness, and primary intake. If you are unsure where to start, we recommend booking a Complimentary 15-Minute Health Roadmap Call with Dr. Pauline.

  • Our physical practice is located in Manhattan's West Village at 230 West 13th Street, Suite 1B, New York, NY 10011. We offer both in-person consultations and virtual telehealth appointments for clients across New York State and beyond.

  • Your initial intake session is dedicated to mapping out your full health history, lifestyle factors, and specific goals—whether you are focusing on natural fertility optimization, hormone balance, or resolving chronic digestive issues. Rather than a rushed appointment, we collaborate to design a personalized, phased treatment plan that includes tailored clinical nutrition, herbal medicine, targeted supplementation, and ordered lab testing.

  • We operate as a self-pay, out-of-network practice to provide individualized, root-cause care without the constraints of insurance company mandates. We provide itemized superbills upon request, which you can submit to your insurance carrier for potential out-of-network reimbursement. You can also use HSA/FSA funds for your consultations, recommended lab tests, and recommended supplements.

  • Absolutely. We offer comprehensive virtual telehealth consultations for clients residing throughout New York State and beyond. Through secure video calls, we can conduct initial intakes, review functional lab results, and adjust your treatment plans remotely, giving you access to specialized naturopathic care from the comfort of your home.

  • We specialize in addressing complex, persistent health concerns that often require a deeper, root-cause investigation. Our primary focus areas include women's reproductive health and fertility (PCOS, endometriosis, irregular cycles), hormonal imbalances (thyroid, adrenal fatigue, peri/menopause), chronic gastrointestinal issues (SIBO, IBS, leaky gut, bloating), skin conditions (acne, eczema), and pediatric wellness.

  • Safety is our highest priority. Naturopathic Doctors are extensively trained in botanical-drug and nutrient-drug interactions. Before recommending any botanical remedies, clinical nutrition plans, or natural supplements, we thoroughly cross-reference your current prescription medications to ensure there are no adverse interactions or contraindications.

  • Your initial intake session is dedicated to mapping out your full health history, lifestyle factors, and specific goals—whether you are focusing on natural fertility optimization, hormone balance, or resolving chronic digestive issues. Rather than a rushed appointment, we collaborate to design a personalized, phased treatment plan that includes tailored clinical nutrition, herbal medicine, targeted supplementation, and ordered lab testing.

  • Yes. We utilize advanced functional testing alongside conventional blood work to get a full picture of your health. Depending on your health goals, we regularly run specialized diagnostic panels, including comprehensive hormone testing (DUTCH test), advanced stool testing for gut microbiome health, SIBO breath tests, food sensitivity panels, and targeted nutrient screening.